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Articles and view points


3 Tips for Project Managers to work better with Designers


Explaining the value of design to business people has for most part always been easy. Why would you not invest in user experience to make sure your product works for the end-users so in fact the project actually can deliver…

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Why Designers are different and why they should stay different


My team just got told off in a pub. We were out for Christmas dinner and a nearby Christmas party complained about us having fun. We were different. We were unexpected. We were not conforming. It got me thinking. We…

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3 point design leadership action plan for 2017: From F1 Race Driver to Cruise Ship Captain


Over the last 2-ish years, I've established and grown the Salesforce Experience Design practice in Europe to 4 regional teams. In this article I will distill down my priorities for scaling the team even further in 2017.

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