Posts Tagged ‘Future thoughts’

Summary list of my 2011 posts including my top 5

Posted on: December 12th, 2011 by Fransgaard 1 Comment

The year is rapidly ending so I have compiled a list of all the blog posts I have written this year both for this, my own site, as well as for the award-winning Capgemini blog: Capping IT Off.

Thank you to everybody who to the time to read, tweet, like, share and comment on my posts.

Merry Christmas and Happy New Year.

My top 5 articles

Based on number of shares.

1: CAN A WEBSITE BE TOO USER FRIENDLY?
Can good user experience be damaging to the brand?

2: MIND THE USER EXPERIENCE GAP
The importance in remembering not all users are power-users or even regular internet users.

3: WHERE DOES USER EXPERIENCE START?
The importance of not ignoring what happens before and after a user visits your website.

4: ETIQUETTE FOR RETWEETING
My way of being smart about retweets.

5: SHARING TO THE SOCIAL ENTERPRISE: IS IT TIME TO ADD A “YAM IT” BUTTON TO YOUR SITE?
Practical thoughts on how to integrate the social enterprise with the rest of the social web.

RUNNER UPS:
THE BUSINESS CASE FOR GOOD TYPOGRAPHY ONLINE
Correctly set type is a neglected art online and here is why it shouldn’t be.

WHY YOU WILL NEVER GET A JOB IN SOCIAL MEDIA
My reaction to the Guardian’s Twitter Job Challenge


All my article in chronological order

HOW TO USE TWITTER’S POKE FUNCTION
A little trick.

WHY I PREFER THE OLD TWITTER.COM
My first blog post as blogger for the Capgemini Tech blog “Capping IT Off” was about the new Twitter interface (which has since been re-designed) and its flaws.

AFTER THE SOCIAL MEDIA AGENCIES ARE GONE
I don’t think pure social media agencies will survive and here is why.

TOO MANY SOCIAL MEDIA NETWORKS, TOO LITTLE TIME
Is the market saturated by social media? Good time to do a spring-clean of networks you are signed up to.

CAN A WEBSITE BE TOO USER FRIENDLY?
Can good user experience be damaging to the brand?

THERE’S ONLY 416 SERIOUS DANISH TWEETERS
My thoughts on a rather useless (and incorrect) statement made by a Danish newspaper

THE BUSINESS CASE FOR GOOD TYPOGRAPHY ONLINE
Correctly set type is a neglected art online and here is why it shouldn’t be.

PHOTOSHOP WILL KILL YOUR CREATIVITY
The danger of trusting one design tool too much.

SECRET WEB DESIGN TIP NO. 11: LISTENING TO THE CLIENT
What they don’t teach in design school.

HOW TO DO SOCIAL MEDIA: MICROSOFT VS MADAME MOI
Two social campaigns launched at the same time, one by a big company who got it wrong, the other by a small company who got it right.

THE INTERACTIVE STASI – A DISTURBING TREND IN SOCIAL MEDIA
A worrying story of a hopefully non-trend in social enterprise.

MIND THE USER EXPERIENCE GAP
The importance in remembering not all users are power-users or even regular internet users.

HOW SIR RICHARD BRANSON DEFENDED STARTUPBRITAIN.ORG AGAINST ANGRY TWEETS
An interesting battle between a few powerful tweeps and the angry tweeting masses.

ETIQUETTE FOR RETWEETING
My way of being smart about retweets.

TO DO OR NOT TO DO: MANUALLY UPDATING NON-TWEETING COLLEAGUES
Is it your responsibility to keep people up-to-date who don’t make an effort themselves?

CONVERSATION PIECE: WHAT IF TWITTER HASH TAGS WERE ICONS?
Random idea on Twitter hash-tag icons.

WHY YOU WILL NEVER GET A JOB IN SOCIAL MEDIA
My reaction to the Guardian’s Twitter Job Challenge

PEOPLE ON TWITTER DON’T CARE WHAT YOU HAD FOR BREAKFAST… OR DO THEY?
Thoughts on an interesting study by Peer Analytics.

HOW TO SUPPORT YOUR SELF-APPOINTED SOCIAL MEDIA EVANGELISTS
Why hire new people when you already have people working for you who know your company and understand social media?

WHERE DOES USER EXPERIENCE START?
The importance of not ignoring what happens before and after a user visits your website.

FACEBOOK FACIAL RECOGNITION: WHAT IF YOU COULD ‘LIKE’ REAL LIFE EVENTS?
Thought about an ambient social world.

ALPHA.GOV.UK – CREATING A GREAT USER EXPERIENCE BY CROWDSOURCING FEEDBACK
Reviewing the government’s public prototype.

THE FUTURE OF SOCIAL WORK INTERFACES: EMBEDDING PERSONAL NETWORKS
Now is the time to understand how our personal profiles merge with social enterprise.

PROFILE PHOTOS; YOUR SOCIAL MEDIA LOGO
Think about your mug shots and what they do for you.

WHAT CAME FIRST? THE TWEET OR THE LONDON RIOTS?
How big a part did social media play in the London Riots?

WHERE DID THE “GO” BUTTON GO? FIVE SOURCES OF USER EXPERIENCE DESIGN INSPIRATION.

SOCIAL GLUE – MAKING SOCIAL INITIATIVES WORK TOGETHER
How to create a coherent social enterprise strategy.

ARE ‘LIKES’ GREAT OR DO THEY SUCK?
Thoughts on ‘Likes’ spawned by a conversation with colleagues and watching Jerry Seinfeld in the o2.

DESIGNING A WEBSITE WITHOUT DESIGNING A WEBSITE
Making life easier for yourself using WordPress.

THOUGHTS SPAWNED BY CLOUDFORCE 2011
Sound-bite thoughts from DreamForce 2011.

IS THE NON-DIGITAL NATIVE GENERATION MISSING THE REAL VALUE OF GENERATION C’S USER GENERATED CONTENT?
Thoughts spawned by the reaction to a young woman’s massive YouTube success.

THE SOCIAL NAVIGATION – PREDICTIONS BASED ON THE DIGITAL NOW
The future of website navigation.

THE NEW CULTURAL DIFFERENCES FACEBOOK IS CREATING
Observations of people’s reaction to being auto-added to a Facebook group.

KLOUT, THE SHINY ITEM IN THE SHOP WINDOW
My view on the danger of taking Klout too seriously… or ignoring it.

DESIGNING A SUCCESSFUL SOCIAL USER EXPERIENCE ACROSS CHANNELS
Pervasive user experience design.

SUMMARY FROM “WISHING YOU A MOBILE CHRISTMAS AND A APPY NEW YEAR”
Sound-bits from a very interesting breakfast with speakers from Microsoft, eBay, Weber Shandwick, Future Foundation and Manchester Business School

HOW TO STOP IDEAS – AND WHY.
How continuous innovation hinders delivery.

SHARING TO THE SOCIAL ENTERPRISE: IS IT TIME TO ADD A “YAM IT” BUTTON TO YOUR SITE?
Practical thoughts on how to integrate the social enterprise with the rest of the social web.

A SUMMARY OF MY 2010 ARTICLES

Facebook facial recognition: What if you could ‘Like’ real life events?

Posted on: June 8th, 2011 by Fransgaard 2 Comments

Giving people Social Credit (such as Facebook ‘Like’, Google +1 etc) is a fast and easy way to communicating appreciation online.

It is so fast that the uptake of such have been tremendous to the point where a website today without such features seems old-fashioned. It is close to second nature to users to be able to give people social credit… online, that is.

But I’ve been thinking: What if we could do the same in real life? With Facebook’s facial recognition this may be more feasible than you might think.

Imagine this scenario

You fall on the street and somebody helps you up. You say ‘thanks’ but you also quickly aim your phone’s camera at the helping hand and hit the little ‘Like’ button.

The system may not tell you who the helper is but recognises the person and  allows you to give them digital Social Credit.

No imagine that all those ‘Likes’ gives the Receiver real value such as how Flattr works; allowing the Giver to put their money where their mouth is by making actual micro payment to the Receiver.

Taking it further the ideal scenario is that the Giver doesn’t actually give anything of value but the Receiver receives something of value. This could be done with branded payment systems such as Air Miles, Nectar Point or similar.

This would be beneficial to all parties:

  • The Giver would be able to convey his appreciation
  • The Receiver would receive something useful
  • The Brand would receive both exposure, good will and custom.

What do you think? Would it work? What are the pitfalls for abuse? What are the dangers?

 

The Interactive Stasi – A disturbing trend in social media

Posted on: March 24th, 2011 by Fransgaard 7 Comments

Originally I named this article “Disturbing trend in social media: The interactive big brother is watching you”. But the term “Big Brother” is somewhat washed out and has lost its true dark meaning.

The term “Stasi” hasn’t lost its potency. Stasi was the notorious East German state security department that spied on everybody and turned neighbours into informants. They created a world where nobody could trust anybody not even their closest family members.

Nasty stuff and that is what I want to get across in the title.

We have all heard of people fired for saying something “stupid” on social networks. We’ve also seen some of these actions being overturned in court as companies oversteps the boundaries of privacy. It is painful, but all part of everybody coming to terms with a new world of widely accessible information.

However, I recently heard a new branch of this tree of evolution which I find quite worrying.

Friend the boss or you’re fired!

A friend of mine is not happy about her boss being a Facebook connection. Ofcourse I suggested just to unfriend the boss. After all Facebook is still a personal network eventhough Mark wants to make it more.

But she told me she couldn’t as it was an unwritten requirement at her work to Facebook friend the boss!

Let me spell this out: If you do not friend your boss on Facebook, you do not get (or keep) the job! And this is not just a single crazy individual; it is expected across the organisation which is one of larger organisations in the country and one that actually should know better than to nurture this kind of behaviour.

Many of you will instantly think: “Why not create a filter that blocks the boss’ view?” But this is not practically feasible because:

  • My friend is not a power-user and creating privacy filters in Facebook is rocket science for most.
  • The boss would eventually figure this out unless she would fill her Facebook with bogus updates.

There is no way around it. There are no supporting laws, no cultural guidance… and the real worry here is that the story takes place in Denmark, one of the countries in the world with most supporting laws and organisations for employees.

If a trend like this can flourish in a protective country like Denmark what chance do the rest of the world’s population have?

Following this trend into the near future

It is easy to imagine where this will go: My friend will started censoring everything they do on Facebook. She was an avid Facebook user before but entries will start to dry out and the few left will be ghostly shades of their real intention.

My friend’s social profile will wither and die along with her trust in social networks. It is as simple as that.

Looking even further ahead it is easy to imagine new unwritten requirements demanding employees to post favourably about the company. Social media’s real value is the trust between its members. We have all seen examples of hidden agendas and ghost posting on various networks and they immediately remove that trust and make us unfollow the culprit.

But if it becomes a widespread phenomenon holding employees social opinions as hostages what value does social media have left?

I’d love to hear from you if you have come across anything similar or have an opinion on the subject.