My name is Robert Fransgaard. Welcome to my corner of the Internet. Here you will find a mixture of articles written as a Creative/ UX/ Social Media Professional as well as personal thoughts written as a Self-proclaimed Digital Native.
My professional reading list for 2013
The end of another year is coming. Another year where the Internet yet again proves it is not slowing down, but speeding up. These are the books I’ve read this year to educate myself. Continue reading
4 soundbites on social media from October’s “First Tuesday” event
A few learnings from a great event promoting Christer Holloman’s new book “The Social Media MBA in Practice” Continue reading
Using the 5 Whys to find your Why
The “Why” of your company is what drives passion, which is crucial to standing above the competition, but how do you find it? I suggest you might be able to use “The 5 Whys”. Continue reading
Oh no, not another “UX; What does it mean?” debate
The UX industry are all in agreement on the definition of the disciplines of UX, but nobody else seems to be. Are we fighting a futile battle to replace “Customer Experience” with “User Experience”? Continue reading
My personal 7 point social media crisis plan of action
I recently thought my Twitter account was hacked, but fortunately I’ve been building up a social media crisis plan to deal with this kind of situation. Continue reading
When a great experience is so inappropriate it cannot be shared on social media
While on a business trip to a foreign country I experienced the most bizarre, but also the most fun, taxi ride I have ever been on… but it is so out-there there is no way I will share it online. Continue reading
Social Business Cornerstone: Omni-channel work environment for employees
Lacking the right work tools can be damaging to the effectiveness of the Omni-channel customer experience as it prevents employees from Omni-tasking. Continue reading
Cyberbullying: Who’s to blame? Us? The Government? The Social Networks?
Another teen suicide is connected to Ask.fm. Whose responsibility is it to stop this? Ours? Government’s? The social networks’? I don’t think the answer is that simple or in anyway fast. Continue reading