The best experiences respect time is finite by making sure people get more out of them than the time they invest in participating.

Sage
Leading the global Sage Experience Design group for Medium Segment Products. Salesforce
Established and grew pan-European Experience Design group for Salesforce EMEA. Burberry
Lead the Burberry Social Business program for all business users be they employees, vendors or partners.
Unilever
Provided advisory and on-the-ground leadership resources for establishing an internal experience design team. ING
Brought Small Business eco-system vision to life. American Express
Organised and facilitated discovery workshop to define next generation customer service.

Design– and Product Leader

I lead and build successful design teams with a focus on breath of ideas and quality of delivery.

I believe design leadership means raising the design maturity across the organisation as a whole by educating the leadership, embedding design in delivery, enabling sales to position design and making sure design is a mindset, not a department.

For the successful, design-mature organisation, design is a mindset, not a department.

Design Thinker and Creative Catalyst

I facilitate events with participants at all levels and create conditions and relationships where ideas and innovation can flourish and become tangible business transformation goals with detailed and realistic roadmaps leading to them.

I believe creativity lives in us all. I use methodologies such as Design Thinking, deBono Thinking Systems, Google Design Sprint and LEGO® SERIOUS PLAY® as effective methods to bring the creative spirit and the hidden knowledge we all possess forth and shape it into solid business value.

More about me
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